Take Control. Build Wealth. Live Free.
Whether you're starting from zero or ready to level up, the right moves in the right order change everything. Let's build your plan.
10/10 content. No slop. Just pure knowledge.
Your Guide to Real Wealth, Real Life
I'm Rashida, and I'm passionate about breaking down the barriers that keep people from building real wealth. Having spent over two decades navigating the investing world through market crashes, booms, and everything in between, I've learned that financial freedom isn't about secret formulas or getting rich quick.
It's about understanding simple principles that anyone can master, regardless of their starting point. Through my YouTube channel Rashida Herbers Money, I share what has worked for me and others, free from intimidating jargon.
- Started wealth-building journey at age 17
- Grew portfolio to 7 figures on a police officer's income
- Over 2 decades navigating market crashes, booms, and everything in between
- 82,000+ people learning alongside me every week
- NOT a financial advisor. I share what has actually worked.
What We Cover
Financial freedom isn't about secret formulas. It's about simple principles anyone can master.
Saving & Budgeting
Practical systems to stop the leaks and build your foundation.
Investing & Markets
How to grow wealth through the stock market, IRAs, and more.
Debt Management
Proven strategies to pay off debt faster and free up money for wealth building.
Financial Literacy and Mindset
The knowledge and psychology behind lasting financial success.
Your Financial Education Hub
Each video is designed to give you practical strategies you can implement immediately, from beginner budgeting to advanced wealth building.
Income Levels Revealed: Are You Actually Rich or Poor?
If You're 50 With No Retirement Savings Watch This!
10 Things I Stopped Buying in 2026 (Saved $1,100/month)
How To Save $10,000 Fast! | Savings on EASY Mode
12 Things That Are A Complete Waste Of Money
6 Accounts That Will Make You Rich: I Wish I Knew Sooner...
Free Tools to Put Your Money to Work
Interactive calculators and planners built to help you take action, not just learn. All tools are completely free.
Stop counting dollars. Count your hours.
Build your wealth foundation in 28 days
Map your 5-move path to lasting wealth
See exactly how much your nest egg pays
Crush debt faster with the avalanche method
Accelerate Your Financial Journey
Take your financial education to the next level with curated resources designed to help you implement the strategies you learn. From comprehensive guides to practical tools, everything here is built to support your wealth-building journey.
Smart Money Weekly Newsletter
Your 5-minute guide to staying ahead in money, markets, and mindset. Delivered every week, free.
Financial Education Resources
In-depth courses and guides that dive deeper into the strategies covered in my videos, with step-by-step implementation plans and worksheets.
Practical Tools & Templates
Budgeting templates, investment calculators, and financial planning worksheets to help you apply what you learn immediately.
Community Access
Exclusive access to a private community where you can connect with other wealth builders, ask questions, and get additional support on your journey.
"Every dollar you invest today is a vote for the life you want tomorrow."
Rashida Herbers
Real People, Real Results
The Smart Money Moves community is filled with people who have transformed their financial lives. Here's what they're saying about their journey.
"This lady knows her stuff. Everything she says is on point. I've been following for 2 years and my savings rate has doubled."
"Who is this woman!! Protect her at all costs!!! She explains things in a way that finally makes sense to me."
"This video should be required viewing for all high school students! Excellent job! I wish I had this information at 18."
"I am a self-employed barber. This woke me up in a lot of ways to make my saved money work for me. Started my Roth IRA last month!"
"Feels so good seeing my progress. From lower to upper within 16 years. Rashida's content kept me motivated the whole time."
"10/10 content. No slop. Just pure knowledge. She doesn't waste your time and every video has something actionable."
"Best explanation of how to invest money inside an HSA account I've ever seen. Clear, concise, and no jargon."
"You are so eloquent and your advice is well thought out. Very informative. I've shared this channel with my whole family."
"Concise, well-organized and encouraging advice. Great video! I started my emergency fund after watching just one video."
"Let's grow together."
Rashida Herbers
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